How to Buy a Finca in Jericó and Turn It into a Profitable Retreat

Juan Valdez
Jun 21, 2025
4 min read

How to Buy a Finca in Jericó and Turn It into a Profitable Retreat

If you're seeking to blend lifestyle and business in one of Colombia’s most visually stunning and culturally rich towns, Jericó deserves your full attention. This hidden gem in the green mountains of Antioquia is attracting global attention not just for its beauty—but for its potential.

As more expats, entrepreneurs, and lifestyle investors turn away from urban sprawl and toward meaningful, land-based ventures, fincas in Jericó are quickly becoming the foundation for profitable retreat-style businesses. If you've ever dreamed of building a hospitality brand rooted in sustainability, serenity, and authenticity, here’s how to turn that vision into a successful venture in Colombia’s Coffee Region. How to Buy a Finca in Jericó and Turn It into a Profitable Retreat

Why Jericó?

Let’s start with what makes Jericó so compelling.

This heritage town, known for its colorful streets, warm people, and panoramic views, sits high in the mountains just a few hours from Medellín. Unlike saturated tourism zones, Jericó offers something more grounded: real culture, real nature, and real opportunity.

More importantly, Jericó is on the rise. Infrastructure improvements, a thriving coffee culture, and increasing interest from international buyers are pushing the town into the spotlight. Whether you're looking for coffee farms for sale, homes for sale in Jericó, or raw rural land, this is the moment to invest before the curve steepens.

Step 1: Understand the Finca Market

Before diving in, it’s important to understand what a finca represents in Colombia. Fincas are rural properties that can range from rustic cabins with farmland to luxurious estates with pools, gardens, and coffee production. In Antioquia, many are located just outside towns like Jericó, offering both privacy and accessibility.

Some are Colombian farms for sale still producing coffee, bananas, or plantains. Others may be larger parcels ideal for eco-retreats, Airbnb rentals, or wellness centers.

At Jericó Colombia Real Estate, we vet these listings for international clients, ensuring legal clarity, proper registration, and value potential.

Step 2: Choosing the Right Property

A profitable retreat starts with the right property. Here’s what to look for:

Proximity to Jericó’s town center – Ideally within 15 to 20 minutes by car.
Water access – Natural springs or aqueduct connection are a must.
Electricity and road access – Look for fincas with utilities in place or nearby.
Views and topography – Guests will pay a premium for panoramic mountain or valley views.
Usable land – Flat or gently sloped areas are ideal for construction, cabins, gardens, or glamping setups.

Remember, your retreat doesn’t need to be enormous to be profitable. A 2- to 10-acre property can host cabins, permaculture gardens, hiking trails, and common areas—all while preserving the peace and intimacy guests are seeking.

Step 3: Legal Considerations for Foreign Buyers

As a foreigner, you can legally own property in Colombia. You don’t need a local partner or Colombian residency to make a purchase. However, you will need:

A Colombian tax ID (NIT) number.
A reputable local attorney for due diligence and title verification.
All transactions registered with a notary public.
Funds sent via declared international transfer (Formulario 4) to ensure you can repatriate funds or apply for visa options later.

If you’re planning to generate income or set up a legal entity for your retreat, consider forming a property holding company (S.A.S.), which can simplify banking, tax structure, and operations.

Our team can connect you with legal professionals and accountants in Jericó who specialize in helping expats make smooth, compliant purchases.

Step 4: Build the Experience, Not Just the Rooms

The guests you’ll attract in Jericó are not looking for chain hotels or generic lodgings. They want nature. Culture. Coffee. Wellness. Connection.

So your finca retreat should be built around an experience—one that reflects the land and lifestyle.

Successful retreat components include:

Eco-cabins or small villas with high-end touches
Permaculture gardens and organic dining
Coffee tours or tree-to-cup workshops
Wellness offerings: yoga decks, meditation spaces, massage rooms
Adventure access: horseback riding, waterfall hikes, birdwatching

This is where local partnerships become powerful. We help our clients tap into a network of tourism guides, architects, and builders who understand what travelers want and how to deliver it.

Step 5: Monetize with Smart Strategy

Owning a finca is one thing. Turning it into a business is another. Here’s how to maximize profitability:

Offer tiered stays – from weekend packages to week-long retreats.
List on top platforms – Airbnb, Booking.com, Retreat Guru, and others.
Target niche markets – wellness, birdwatching, digital nomads, art residencies.
Bundle services – meals, transport, excursions, and workshops.
Sell experiences – barista classes, agro-tourism, farm-to-table cooking.

And don’t forget your marketing funnel. Your finca isn’t just a property—it’s a brand. You need a bilingual website, content strategy, social proof, and quality visuals.

Our outsourced marketing services are built exactly for this—whether you need branding, web design, social media content, or drone footage, we’ve done it all before and know how to tailor it to the Jericó market.

Step 6: Think Long-Term

A finca retreat in Jericó isn’t just a passion project—it’s a strategic investment with appreciation potential. As more people discover Colombia’s smaller towns, demand will only rise.

You’ll be owning real estate in a town:

With a UNESCO-recognized heritage
In a region growing in infrastructure and tourism
Where Colombian homes for sale are still affordable compared to international standards
With a new audience of expats and professionals seeking reconnection with land and meaning

And you’ll be doing it with the support of a real estate agency that understands more than just land value—we understand market positioning, guest experience, and long-term business potential.

Ready to Begin?

At Jericó Colombia Real Estate, we provide more than listings. We bring you:

The hottest properties in Jericó and Antioquia
Expert guidance from legal setup to design
Access to specialized teams in construction, branding, and marketing
A full-service platform designed to help expats and investors achieve greater return